7 Affordable Fashion Brands for Men in India That Changed My Wardrobe
Table of Contents
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Why Affordable Fashion Matters (Especially for Men Like Us)
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How I Discovered These Affordable Fashion Brands in India
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My Top 7 Picks – Tried, Tested, and Loved
What to Look for When Buying Budget Fashion
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Final Thoughts – Fashion Isn’t About Price, It’s About Confidence
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Bonus Tips and Links for Fashion Deals 🎁
Why Affordable Fashion Brands for Men in India Matter
Let’s be real — fashion in India has always been a bit... complicated for guys. Either you're drowning in overpriced hypebeast clothes, or you're stuck with styles your uncle would wear to a wedding in 2003.
And I’ve been there. I used to scroll through Instagram and wonder, “How are these guys always so well-dressed without burning a hole in their wallets?” That’s when I went on a mission to hunt down the best affordable fashion brands for men in India — and guess what? I found gems. Actual gems. Stylish, budget-friendly, and available online (yes, no awkward trial room encounters!).
If you're like me — someone who loves good clothes but also has rent, bills, and biryani cravings to cover — then stick around. You’re in for a wardrobe upgrade.
How I Discovered These Affordable Fashion Brands in India
I’m not a fashion influencer. I’m just a regular guy from Chennai who once bought a ₹4,000 shirt thinking it would change my life. Spoiler alert: It didn’t. I spilled chai on it in two days.
That was my turning point. I started experimenting with lesser-known labels, local Indian brands, and Instagram stores. I made mistakes (like the time I ordered a "medium" that could fit my entire friend circle) — but I also found treasures.
These brands I’m about to share? I’ve worn them on dates, interviews, and trips — and they’ve held up every time.
7 Affordable Fashion Brands for Men in India I Swear By 👕
Here’s the juicy part. These best budget men’s clothing brands have literally helped me reinvent my closet. And no, they’re not paying me to say this — I just genuinely love them.
1. Bewakoof
Primary Focus Keyword: Affordable Fashion Brands for Men in India
Quirky, bold, and very youth-centric. I once wore their graphic tee to a house party, and three people asked where I got it.
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Price Range: ₹300 – ₹800
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Best For: T-shirts, joggers, streetwear
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Personal Pick: Their “Not Today” tee – my Monday morning armor
2. Snitch
Snitch is seriously underrated. I discovered them through an ad (thank you Instagram algorithms), and now I’m a fanboy. Their shirts have that perfect blend of smart and casual.
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Price Range: ₹500 – ₹1200
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Best For: Shirts, co-ord sets, semi-formals
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Secondary Focus Keyword: Best Budget Men’s Clothing Brands
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Personal Story: I wore a Snitch shirt on my first date with my current girlfriend. She said I looked “like someone who reads Murakami” 🤷♂️
3. The Souled Store
Not just for Marvel nerds! These guys have expanded way beyond graphic prints. I’m currently obsessed with their denim collection.
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Price Range: ₹600 – ₹1500
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Best For: Tees, denims, jackets
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Bonus: They run crazy sales. Bookmark their site.
4. Roadster (via Myntra)
Primary Focus Keyword: Affordable Fashion Brands for Men in India
This brand literally saved me during college. Affordable, durable, and surprisingly stylish. Roadster pieces are my go-to when I’m broke but need to look put together.
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Price Range: ₹400 – ₹1000
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Best For: Jeans, checks, hoodies
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Personal Pick: Their classic blue denim – worn it 32 times and counting!
Find it on Myntra
5. H&M (India Online Sales)
Before you say “but H&M isn’t affordable” — hear me out. Their online India store has insane discounts. I once bought a ₹2,299 shirt for ₹799. True story.
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Price Range: ₹799 – ₹1500 (on sale)
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Best For: Basics, workwear, layering pieces
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Hack: Sign up for their newsletter. They give 10% off instantly.
6. Bonkers Corner
This brand is bold. Think Gen Z energy, but with decent pricing. I usually get compliments when I wear their oversized fits.
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Price Range: ₹400 – ₹1200
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Best For: Oversized tees, hoodies, caps
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Style Tip: Pair their tee with solid cargos and white sneakers – instant upgrade!
7. Koovs (When They’re Back Online Fully)
Koovs had a rocky time, but they’re slowly reviving. And honestly, their curation is still pretty damn cool.
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Price Range: ₹500 – ₹1500
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Best For: Fashion-forward looks, edgy styling
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Real Talk: Keep an eye on their restocks. Some styles vanish fast.
What to Look for When Buying from Affordable Fashion Brands for Men in India
Now before you go adding everything to cart (I’ve done it too 😅), here are a few things I’ve learned:
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Always check fabric composition. Cotton is your friend in Indian heat.
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Watch the size charts. Especially for brands like Snitch or Bonkers – they vary.
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Check reviews. Some brands have brilliant marketing but average quality.
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Buy off-season. Winter clothes in March = massive discounts.
Final Thoughts – Confidence is the Real Flex 💪
You don’t need ₹5,000 shirts to look good. You just need clothes that fit well, reflect your vibe, and don’t make your bank account cry.
These affordable fashion brands for men in India gave me more than outfits — they gave me confidence. Whether it's walking into a meeting or a date, there’s something powerful about wearing something you genuinely like.
And guess what? When you feel good, people notice.
Bonus Tips to Level Up Without Going Broke 💸
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Use apps like CashKaro or Honey for cashback/deals.
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Follow brands on Instagram – they drop discount codes in Stories.
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Keep an eye on Myntra’s End of Reason Sale and Ajio’s Big Bold Sale.
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